"Richard A. White no stranger to New York, as a former Guardian and New York Life Vice President, takes the helm of First Rehab Life from John Baldwin, a long time leader of the enterprise who brought it to “life” and grew it over a period of about 30 years.
Mr. White’s background includes 25 years of experience in creating and implementing effective strategies for business growth, diversification, product development, sales expansion and operational excellence for several leading insurance companies. White’s most recent role was as Executive Vice President of Domestic Markets with Pan American Life Insurance Company in New Orleans where he was responsible for all businesses in the United States and Puerto Rico. This included employee benefits as well as a focus in selling individual products to the U.S. Hispanic market. While with Pan American, White instituted a turn-around of underperforming product segments while also increasing revenues in the core limited medical business by almost 40%."
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