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24 May 2012

Official Release: First Rehab's EAP Breaks The Mold

“Quintessentials” makes EAP Services available and affordable for small Groups

  • 24 May 2012
  • Author: Anupam Garg
  • Number of views: 114
Official Release: First Rehab's EAP Breaks The Mold

First Rehab Life (The First Rehabilitation Life Insurance Company of America) is now offering Employee Assistance Programs (EAP) services for employer groups of 2 or more employees.

While EAPs are nothing new in the world of employee benefits, Quintessentials (First Rehab Life’s non-insurance small group EAP) breaks the mold: The level of support, advice, and expertise provided by an EAP used to be an advantage only large companies had – but with Quintessentials, this type of program is now available and affordable even for the small business owner.

With the small business owner in mind, Quintessentials comes with a strong focus on targeted features for employers and managers. Since First Rehab Life’s primary client base consists of small groups, the company is in close touch with pain points as well as needs of small business owners. First Rehab Life understands that running and building a small business is hard work.

Constantine Lappas, COO overseeing Product Development, explains the context: “The upkeep of products and services alone is a full-time job for a small business. Many small businesses don’t have the resources and tools to properly address other issues that affect their bottom line – the people issues that arise, such as addressing employee concerns, HR policies, and help with management, legal, and financial issues. We are aware that owners of small businesses need tools to make their lives easier while improving their employees' productivity.”

This is why First Rehab Life partnered with Harris, Rothenberg International, Inc. (HRI) to design Quintessentials. It gives business owners and managers access to knowledge and experts for their HR and business issues while providing employees support through Employee Assistance and Work/Life Programs.

Quintessentials, First Rehab Life’s small group EAP, includes five core components:
   1.    HR & Business Advisor
   2.    Management Consultant
   3.    Employee Confidant (EAP)
   4.    Research Assistant
   5.    LifeCoach

While resources and information are always available through an online portal, the Quintessentials program puts a strong focus on the human and interpersonal aspect:

   •  The EAP provides 24/7 live access through a dedicated toll-free phone number or via Skype; sessions can even be face-to-face (up to 3 sessions per issue for an unlimited number of issues).

   •  The Work/Life Research Assistant Program comes with 24/7 live access through a dedicated toll-free phone number to experts in their field.

This allows HRI to provide a more personalized experience for members and to dedicate a high level of attention to every case or inquiry they receive. One of the reasons why First Rehab Life chose to partner with HRI is the quality of service they can provide. HRI does not use customer service representatives and members benefit from the expertise and depth of knowledge of their counselors at all times. All their EAP counselors hold doctoral-level or Master’s Degrees.

 “We are honored to partner with First Rehab Life to provide our best-in-class services to the small business owner and their employees,” says Beatrice Harris, HRI’s Managing Director, “The Quintessentials program is unique because it focuses on small business owners and their employees, giving them low-cost access to resources they typically don’t have, including legal/financial guidance, HR and policy support, as well as confidential counseling services to help with any issues related to daily life challenges.” 

Quintessentials is available at a flat fee of $3.00 per employee.
Initially, Quintessentials is only available with First Rehab Life’s BenePaks, a suite of packaged insurance products (Dental, Vision, Hospital Cash, Term Life, and AD&D) sold at flat rates. BenePaks is available for groups of two or more participating employees in Pennsylvania and, effective July, in New York.

First Rehab Life is planning to make Quintessentials available in conjunction with its other group insurance products, in more states, and on a stand-alone basis in the near future.



Quintessentials is not insurance!


First Rehab Life is headquartered in Great Neck, NY, and licensed in 16 states. The company was founded in 1972 and holds the strong rating of A- by A.M. Best and Standard & Poor’s. As a leader in the NY statutory disability market, First Rehab Life writes ancillary employee benefits (Vision, Dental, Hospital Cash, Term Life, Short/Long-Term Disability) exclusively through a network of more than 5,000 independent insurance producers (brokers and agents). First Rehab Life currently insures more than 120,000 employers. Visit for details.

Harris, Rothenberg International (HRI) offers an array of comprehensive, integrated human resource programs and services designed to maximize organizational and employee performance. Founded in 1982, HRI is a pioneer and acknowledged leader in the field of HR strategy, leadership development, and employee productivity. We partner with clients of all sizes and all industries, from Fortune 100 companies to privately held businesses and nonprofit organizations. HRI is recognized as the standard by which EAP and other HR consulting firms are judged. For more information, visit or call (800) 441-7509.

This press release contains forward-looking statements and information – that is, statements related to future, not past, events. Such statements are based on the current expectations and certain assumptions of the management of First Rehab Life and are, therefore, subject to certain risks and uncertainties. A variety of factors, many of which are beyond their control, affect their operations, performance, business strategy and results and could cause the actual results, performance or achievements to be materially different from any future results, performance or achievements that may be expressed or implied by such forward-looking statements. Risks may include, but are not limited to uncertainties in connection with: disposing of business activities, certain strategic reorientation measures; the performance of its equity interests and strategic alliances; the challenge of integrating major acquisitions, implementing joint ventures and other significant portfolio measures; the introduction of competing products or technologies by other companies or market entries by new competitors; changing competitive dynamics; the risk that new products or services will not be accepted by customers targeted by First Rehab Life; changes in business strategy; its relationships with governmental bodies and customers; developments in the health care market, legislation, and regulation; changes to the independent insurance broker/agent industry; and various other factors. Should one or more of these risks or uncertainties materialize, or should underlying assumptions prove incorrect, actual results may vary materially from those described in the relevant forward-looking statement as expected, anticipated, intended, planned, believed, sought, estimated or projected First Rehab Life neither intends to, nor assumes any obligation to, update or revise these forward-looking statements in light of developments which differ from those anticipated.




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